Yesterday I was greeted by the top banner ad on the New York Times reading "CHEAT DEATH" - and advising us all to drink Pom.
It's a seriously sad statement, when a corporation responds to a highly adverse decision by a judge, by launching an immediate new ad campaign- that pushes the claims even farther.
I was already aware that the day before, a judge had ruled that Pom's advertising crossed quite a few lines in making health claims that were simply not true, nor justified by any credible research. And he did tell them to knock it off.
So? Pom thinks it's a joke. That is- your health is a joke to them. And so is our society's legal requirement that advertising should not be misleading. Up yours, FTC. And incidentally- up yours, American citizen.
You can read about it here: NYT; and in various other places.
So, yes; I'm seriously suggesting you BOYCOTT POM - and let them know you are. Put this up on your Facebook page- etc.
Sorry, Pom. Not funny. Not at all. And- knock it off. Or no juice for you.
1 comment:
I stopped buying POM a couple of years ago. I like the flavor but when I drink it I feel weird. I don't know if it spikes my blood sugar or what but you can keep it. I won't touch the stuff.
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